Cookie Policy
1. Introduction
The Privacy Desk (“we,” “our,” or “us”) uses cookies and similar tracking technologies on our website (www.theprivacydesk.co) and any associated digital properties. This Cookie Policy explains what cookies are, the types of cookies we use, the purposes for which we use them, and how you can manage your cookie preferences.
This Cookie Policy should be read alongside our Privacy Policy, which sets out the broader framework for how we collect and process personal data. By using our website, you consent to our use of cookies as described in this Policy, except where we rely on a different legal basis.
2. What Are Cookies?
A cookie is a small text file that a website places on your device (computer, tablet, or mobile phone) when you visit it. Cookies are widely used to make websites work more efficiently, to provide a better user experience, and to supply information to the owners of the website.
Cookies may be set by the website you are visiting (“first-party cookies”) or by third-party services operating on that website (“third-party cookies”). Cookies can be persistent (remaining on your device for a set period) or session-based (deleted when you close your browser).
In addition to cookies, we may use similar technologies such as:
- Web beacons / pixel tags: small transparent images embedded in web pages or emails that help us track engagement
- Local storage objects (LSOs): files placed on your device by web applications to store data locally
- Fingerprinting: the collection of device and browser attributes to identify users across sessions
3. Categories of Cookies We Use
We classify our cookies into four categories based on their function. The table below describes each category, its purpose, and whether your consent is required:
Strictly Necessary | Essential for the website to function. They enable core features such as security, network management, and accessibility. These cookies cannot be disabled without impairing website functionality. No consent is required for these cookies. |
Performance & Analytics | Help us understand how visitors interact with our website by collecting anonymous or aggregated data. Information collected is used to improve website performance and user experience. Your consent is required. |
Functional | Allow the website to remember choices you make (e.g., language, region, login status) to provide enhanced, personalised features. Your consent is required. |
Marketing & Targeting | Used to deliver relevant advertisements and track the effectiveness of our marketing campaigns. They may be set by our advertising partners. Your consent is required. |
4. Cookie Inventory
4.1 Strictly Necessary Cookies
These cookies are required for the website to operate. They include session management, security tokens, and load-balancing cookies.
4.2 Performance & Analytics Cookies
These cookies help us measure and improve website performance. The data collected is aggregated and does not identify individual users.
4.3 Functional Cookies
These cookies enhance your browsing experience by remembering your preferences and settings across sessions.
5. How We Obtain Your Consent
When you first visit our website, you will be presented with a cookie consent banner that gives you a clear choice to:
- Accept all cookies (including non-essential categories)
- Reject non-essential cookies (only strictly necessary cookies will be placed)
- Customise your preferences by toggling individual cookie categories on or off
We record your consent preferences along with a timestamp and the version of the Cookie Policy that was in effect at the time of your consent. Your preferences are stored in a strictly necessary cookie (cookie_consent) so that the banner is not shown on every visit.
Consent for non-essential cookies is freely given, specific, informed, and unambiguous. You may withdraw or change your consent at any time by clicking the “Cookie Preferences” link in the footer of our website or by contacting us directly.
6. Managing and Disabling Cookies
Most browsers allow you to control cookies through their settings. Common options include:
- Blocking all cookies or blocking only third-party cookies
- Clearing existing cookies from your device
- Setting your browser to alert you before a cookie is placed
Please note that disabling or deleting cookies may affect the functionality of our website and may prevent you from using certain features. Browser-level opt-outs do not remove cookies that have already been set; they prevent new ones from being placed.
7. Third-Party Cookies and Services
Some cookies on our website are placed by third-party service providers. We have no direct control over these cookies. The relevant third parties have their own privacy and cookie policies which we encourage you to review.
8. Cookie Retention Periods
The retention period of a cookie is the length of time it remains on your device. As a general principle:
- Session cookies are deleted automatically when you close your browser
- Persistent cookies remain on your device for the period specified and are then automatically deleted
- You may delete any cookie at any time through your browser settings, irrespective of its stated expiry
9. Updates to This Cookie Policy
We review and update this Cookie Policy periodically to reflect changes in the cookies we use, changes in applicable law, or changes in our business practices. Material changes will be communicated via a notice on our website and, where appropriate, via email. The version number and effective date at the top of this document will always reflect the most current version.
Where consent is required for changes to the way we use cookies, we will present a refreshed consent banner to obtain your updated preferences.
10. Contact Us
If you have any questions, concerns, or requests relating to this Cookie Policy or our use of cookies, please contact us at anindya@theprivacydesk.co